For University Career Centres

Students are short on clarity, not options

Today’s students are surrounded by choice. They’re navigating unclear career direction, pressure to make “the right” first move, anxiety about employability and AI disruption, and conflicting advice from peers, family, and the internet. Career centres are expected to support them through these decisions, often at scale, and often with limited resources.

  • University career centres operate in a uniquely complex environment.

    You’re expected to:

    • support students at vastly different stages
    • provide guidance that feels personal, not generic
    • prepare students for an unpredictable job market
    • demonstrate outcomes to the institution

    At the same time:

    • students arrive emotionally overwhelmed
    • clarity is expected before experience exists
    • 1:1 coaching capacity is limited
    • confidence gaps often block action

    The challenge is providing consistent, structured clarity at scale.

  • When students don’t receive the right kind of support early, patterns emerge:

    • Paralysis from choice. Students delay decisions because every option feels risky.
    • Anxiety-driven applications. Students apply broadly without intention or fit.
    • Low engagement with career services. Support feels abstract or disconnected from real decisions.
    • Uneven outcomes. Students who self-advocate thrive; others fall through the cracks.

    These outcomes reflect a system under strain.

  • Students need support that meets them where they are.

    In practice, that means:

    Structured clarity about fit and direction. The Career Assessment helps students articulate strengths, interests, and constraints even without extensive work experience.

    Decision support between appointments. Maya, the AI career advisor, helps students think through options and trade-offs when advisors aren’t available.

    Consistent guidance across programmes. The Career Transition Blueprint and 30-Day Job Clarity Sprint provide a shared framework, regardless of advisor or department.

    Follow-through after sessions and workshops. My Loops helps students turn insight into weekly action and sustained momentum.

    Human reassurance when confidence dips. Qualified career coaching and Community offer perspective and normalisation during periods of uncertainty.

    Emotional regulation before high-stakes decisions. WORK-SELF Rituals and Ritual Kits help students manage anxiety before applications, interviews, and career conversations.

    This level of support requires a system which WORK-SELF provides.

INCREASED STUDENT ENGAGEMENT

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CLEARER CAREER DIRECTION

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INCREASED STUDENT ENGAGEMENT • CLEARER CAREER DIRECTION •

REDUCED ANXIETY

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DECREASED INDECISION

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REDUCED ANXIETY • DECREASED INDECISION •

MORE PRODUCTIVE SESSIONS

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HIGHER CAREER CONFIDENCE

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MORE PRODUCTIVE SESSIONS • HIGHER CAREER CONFIDENCE •

What your students get

■ Deep research methodology

Start with the career assessment

The Career Assessment guides them through 7 structured sections: Personal Information, Current Professional State, Identity & Work Self, Strengths & Skills, Vision & Future, Tools & Preferences, and Career Story.

We combine their answers with insights from our proprietary deep research methodology called WORK-SELF Cohort of Influence (COI), comprised of the entire published body of work of the world’s leading minds in personal and professional development like Kahneman, Sinek, Duckworth, Clear, and more. The outcome is a clear Career Profile that shows how they operate at work, where friction appears, and what deserves their focus right now.

■ COhort of Influence Intelligence

Choose the ideal career path

The student’s Career Transition Blueprint brings together their assessment results into a clear picture of how they work, what drains or energises them, and what conditions support their best performance.

From this Blueprint, WORK-SELF helps them explore relevant options such as preparing for transition, evaluating new opportunities, negotiating scope, or improving their current role.

Maya, our Career Advisor, supports by helping them think through trade offs, prepare conversations, and plan next steps based on their current reality and priorities.

■ Integrated Career Operating System

See progress clearly

Maya pulls data from their long-term Loops, mood check-ins, milestones, and journal entries to build simple dashboards that show they’re progressing in their overall career development longer term.

Their Career Alignment Score reveals how closely their daily actions and 30-day Sprint match who they’re becoming. WORK-SELF’s operating system ensures students stay on track toward the job they’re after and the career they really want.

■ Career guidance from CAreer Coach and AI ADvisor

Find the ideal role in 30 days

Maya, the AI career advisor, brings together signals from their Daily Briefs, tools, milestones, and activity to show how their focus and decisions are adding up over time.

They get tools, prompts, and to-do assignments that ensure daily progress. The system interconnects these job-finding functions so their progress continues seamlessly through their 30-day sprint. Either they get job clarity or your money back. 

■ Emotional Intelligence Feedback Loop

Grow with the community

Students can access Maya anytime for structured decision support, preparation, and clear thinking around their career.

They can also join the Community tab to learn from others navigating career decisions, share insights, and participate in practical challenges that support clarity and momentum. This is their space to share progress, stay accountable, and learn from others facing similar choices.

Getting started is simple

WORK-SELF integrates into your career centre as a structured clarity and readiness layer, supporting students at scale without replacing existing services.

Step 1: Receive your institution licences

Your career centre receives a pool of WORK-SELF licences that can be offered to students at key moments in their journey. This ensures consistent guidance and support across cohorts, programmes, and advisors.

Step 2: Students complete career assessment

Students begin with the Career Assessment (about 30 minutes). This helps them articulate strengths, interests, and emerging direction early, making advising sessions more focused and productive.

Step 3: Ongoing guidance between appointments

Students gain access to Maya, the AI career advisor, Rituals, to manage anxiety around applications and decisions, and My Loops, to translate insight into weekly action. This maintains momentum between workshops and 1:1 appointments.

Step 4: Structured programmes during transition periods

For students navigating key transitions, career centres can offer the 30-Day Job Clarity Sprint. This provides time-bound structure and confidence during final-year, post-graduate, or early-career decision points.

Accelerate your students

Your students don’t need to do everything at once. Start them with the Career Assessment to understand their career direction in under 30 minutes.

Start student assessment

Explore a partnership

If you’re interested in piloting WORK-SELF with a cohort, supporting students at scale, or strengthening transition outcomes, we’re happy to explore what a partnership could look like.

Book a Call