Maya Enterprise · Executive benchmark · 2026

FirstService against five peers: where agentic transformation is actually happening

Internal agentic workforce transformation at FirstService Residential, Associa, Greystar, CBRE, JLL and Cushman and Wakefield, placed on five maturity rails.

This executive benchmark compares FirstService Residential with Associa, Greystar, CBRE, JLL and Cushman and Wakefield across five dimensions: realised return, workforce redesign, enterprise context, orchestration and human accountability. The analysis synthesises 98 observable signals from company disclosures, earnings commentary, industry publications, vendor and practitioner commentary and directional workforce and hiring data. It identifies published strengths, measurable outcomes and the operating questions to address as agentic workflows expand.

3

consecutive residential margin expansions: 50 basis points in 2025, 50 in Q1 2026 and 20 in Q2 to 11.2%. AI is credited alongside process, offshoring and headcount in each, so its own share is not yet separable

1

substantive AI role at FirstService, created within the last month by internal promotion. The lowest AI role density in the peer set

5 of 6

companies growing Operations headcount while agents absorb front line work. Trend across the sixth peer, Associa, is flat

76%

fall in FirstService Accounting job openings over three months, the sharpest back office pullback in the set. Headcount has not moved

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Five pages. Prepared by WORK·SELF, which builds Maya Enterprise, Human Context Infrastructure for enterprise AI.